E-Commerce Deluxe
Get your web retail business up and running
E-Commerce Deluxe is designed to get you selling online in the fastest way possible. Web retail is the fastest growing enterprise around. You want to keep up and you want to be a serious player.
This package is for savvy business owners who have a strong web retail concept and want to get online as quickly as possible - without short cutting on necessary planning and online strategy. With the ability to upgrade at anytime the E-Commerce Deluxe is the smartest way to get your web retail business online and profitable.
Inclusions
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Planning |
Digital Consultation - 1. Online goal identification 2.global brief of digital project (a. What is required to get your project running b. How to make your E-Commerce site profitable c. How your company can help the community as a whole)
Customer Profiling - 1. What is your online customers demographics (Age, gender, title) 2. Analysis customers buying cycle 3. Who are the Influences to this persons buying habits (a. internal b. external c. family d. work)
Competition Analysis - 1. Who are your direct and indirect competitors 2. How much online traffic the have 3. What sites are linking to them 4. What other websites do your competitors clients go to 5. Where are they getting there traffic from SEO / SEM 6. What is there average SEM key word cost 7. What ads are they running 8. What organic words are driving most of there traffic
Online Strategy - 1. Technical and software requirements 2. Media requirements 3. Promotional schedule 4. Project time lines
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Creative |
Sales Process - 1. Linear or multichannel 2. Funnel development and testing 3. ROI indicators 4. Design sales style
E-Commerce software - 1. Base software 2. Flexible designs 3. Inventory control 4. Orders and Returns 5. Marketing 6. EBay integration 7. CRM 8. Shipping 9. Easy to add custom models 10. Payment processing 11. Security
Design - 1. Creative brief 2. Four unique set of story boards 3. Collaboration of ideas and concept 4. Final design 5. Testing
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Online Marketing |
Search Engine Optimisation - 1. XML site map automatically generated and submitted to the major search engines 2. Eight pages optimized a. Meta Tags b. Keywords c. Keywords in content 3. Tested in third party software
Search Engine Marketing - 1. Account set-up 2. Key word generation 3. Ad-copy written 4. Account optimization
Email Marketing - 1. Database generation strategy brief 2. Database communication strategy 3. Email marketing software recommendations 4. Email marketing software set-up a. Copy b. Templates (one per month) 5. Email execution 6. Analysis
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Analytic Reporting |
Analytics - 1. Google analytics integration 2. Testing 3. Training
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Investment |
Item |
Investment |
| Set-up | $4,500 |
| Monthly Hosting | $60 |
| Apply now> |
*All prices are exclusive of GST
**Monthly hosting is variable depending on size of website and media commitments
***Pricing does not include email data / set-up costs of Catalogue Central or Affiliate partners
