When we purchase products from a physical store, we can use all our five senses. Sight, smell, sound, touch, taste (although I don’t normally lick things before I buy them, do you?). That’s no secret.

Now you would ask someone to wear sunglasses when looking at your products, give them a dirty product or only give them one side to look at? No - of course not, so why should the web be any different?

It’s not (that’s the secret!) and it doesn’t matter if you say your product is made from the best leather, if it looks like it came from the reject bin, that is where it is going to stay.

Good photography is absolutely crucial to selling products online. And yes, personal digital cameras have come a long way. However they are still not a replacement for true studio photography.

So put down the camera and put your feet up as we have a mobile photography studio that can be brought out on location to shoot your products. It’s easy, fast and effective.

Product imagery is very important and some clients are now opting to take it one step further with video. With increased web speeds, we can now serve up mini video ads for each of your products. How great is that! It’s like your very own mini TV network inside your website.

And as much as we advocate lots of great written content for your site (to give valuable information to your customers AND improve your SEO), the reality is that many people would prefer to watch a video. Especially if they are in a hurry, want to know exactly what you have on offer AND your product is a physical item.

We have a database of trained actors who will present your product in the best light - helping to create the experience of shopping for your customers as if they are in a physical store.

It’s a great way to give your customers true value and increase your chances of selling products online.